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As a result of reduced the owner of 'Queen Phatisserie' decided to turn her home-based hobby into a business, the business' USP was that all the creations were personalised, humorous and sometimes a little tongue in cheek. 

As the company had a bit of an unusual twist and a cheeky play on words for a name, the owner wanted the branding to be a little edgier than many of the more traditional cake makers. This was achieved by using a bold font, drip effect and a sweet-like colour pallette. 

Imogen Design Ltd  |  Company number: 12420317  |  England, UK